Sunday, January 22, 2012

Regarding Being a Designer

As designers we have an intended message.  Do we always get that message across?  No.  However, there are certain things we do that increase the likelihood of getting the intended message across.  The most important thing we can do is to know our audience.  Without knowing our audience, there is no way to understand our message in the same way that they will understand it.  Often times we don't necessarily have commonalities with the audience so research becomes an important part of the design process.  We must research not only our message, but our audience.  We must know their culture, what they find funny, what they find sad, what angers them, makes them smile, interests them, turns them away.  Each design project that we set out to complete must begin with visits to a library, surfing the internet, or immersing yourself within the audience.  Success as a designer depends upon this.
Unity is the most important of all the design principles.  Without unity, a piece feels lost and broken.  Each part of a work of art must have a purpose.  Each brush stroke, each line, each hue, each subject within the piece is there for a reason This purpose or reason is what causes unity within a piece.  Without purpose and reason, each element of the piece serves simply as an individual part rather than an entire whole.  My example of unity is the picture of all the hands interlocking.  Separately they are just hands, but together they are a web of support and unity.
Unity Hands
Line is the most important design element.  It is the simplest form of design but without it, nothing else would exist.  Lines or the combination of multiple lines create shape, pattern, texture, space, motion, and value.  Now you don't need line to create color, but color is also just the cherry on top of the ice-cream doesn't make or break the sunday, but it makes it just a little better.  In sticking with this analogy, line on the other hand is the ice cream.  You can't have a sunday without the ice-cream.  Without the ice cream, it's just toppings; it's just the extra stuff that makes the sunday a sunday instead of a basic bowl of ice cream.  The example image I chose for demonstrating this concept shows merely a bunch of lines.  However, each of the lines combines into a shape. The lines create a pattern and texture. The shapes create texture as well.  The positioning of the shapes creates motion and an illusion of space as the shapes move back and forth in front of you coming closer and then receding into the distance.  without the simple line, none of this would be possible.
moving linesSource
Well, I hope you have a wonderful start to your week.  Wish me luck in starting my new position tomorrow.  I'm a little nervous and have no real idea of what to expect.  Scary!!

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